Smell is extremely important in every person's life. It brings back memories, both good and, unfortunately, also bad ones. The sense of smell, as one of the five, is a sense from which information reaches humans even faster than visual or auditory sensations. Many service or marketing companies, realizing how important scent is in human life, decided to use it. Similarly, cleaning companies also use smell in their work.
Aeromarketing what is it? How does aeromarketing work?
Generally speaking, aeromarketing is one of the fields of influencing human senses in order to focus attention on a given object, situation or place. Our senses react very quickly to stimuli reaching our eyes, ears and nose. As it turns out, the brain responds fastest to olfactory stimuli.
Aromas are used, for example, by clothing stores to encourage customers to take a closer look at their offer. It was discovered that since smell has such a profound effect on humans, the possibilities of using the sense of smell are enormous.
Proof of the positive effect of aeromarketing is the achievement of the following effects:
- The selected scent soothes the minds of customers, calms them down and de-stresses them.
- A pleasant smell makes customers associate it with a given store when they smell it, which makes them come back to it in their thoughts.
- The scent makes customers want to return to a given store, which translates into increased interest in the assortment available there.
- The pleasant smell in stores increases sales by about 30%, which has been scientifically proven and proven.
- Consumers do not pay attention to the length of stay in a given supermarket where it smells pleasant.
- They don’t even complain about longer waits in queues.
It can be said with certainty that aeromarketing is an extremely effective tool in the hands of professionals. Choosing the right fragrance is becoming the key to the success of almost every commercial industry.
Air freshener in aeromarketing
Good cleaning companies use specialized cleaning products in their work. Not only are these liquids for cleaning floors, tiles and other washable surfaces, but they also use professional air fresheners. Using an air freshener with a specific scent will certainly make your stay in a given room more pleasant.
Depending on the room in which we want to use the air freshener, the Clinex brand has several solutions to offer:
- A unique air freshener for use in office rooms is Clinex Scent Parisian Charm . It neutralizes unpleasant and tiring odors in offices, lecture halls and even corporate dining rooms. After using it, the air becomes pleasant and fresh.
- Rooms that require a fresh and fruity scent look great when you can feel the note of Aegean fruit in the air. The clinex scent aegean fruit air freshener is used for this purpose. It is a pleasant and light scent that can be sprayed in the office, where it will make work more enjoyable.
- clinex scent alpine meadow air freshener is a freshener with a pleasant and extremely refreshing scent of mountain alpine meadows. It can be sprayed in offices, corridors and toilets, where it neutralizes unpleasant odors.
- The concentrated clinex scent Tasmanian charm air freshener gives a very pleasant scent in offices, lecture halls, and also in the boss’s office. The scent is associated with the pleasant scent of the sea from the pristine regions of Tasmania.
- The Clinex brand also has an air freshener specifically designed for use in public toilets and smoking areas. It is clinex scent sunny day . It is a fragrance that neutralizes unpleasant odors and the smell of tobacco. It leaves the air fresh and free with a tobacco aroma.
- People who often spend the night at work will feel exceptionally atmospheric thanks to the clinex scent magic night air freshener. It is a freshener that will help with night work in the office by refreshing the air and mind. The scent is extremely pleasant and effectively removes the unpleasant smell of tobacco.
Air freshener and its effectiveness
Using an air freshener is a solution to situations when the atmosphere becomes heavy due to excess odors. The smell of sweat, tobacco or other unpleasant aroma interferes with work. Professional Clinex air fresheners are characterized by unrivaled effectiveness and fragrance durability.
As concentrated products, they give rooms the desired scent with only minimal spraying. The scents are long-lasting, stay in the air for a long time and are completely safe. After using them, you don’t get a headache like with other air fresheners.
They have gained popularity as they are also safe for people allergic to artificial ingredients of air fresheners. For this reason, Clinex products are a very effective weapon in the fight against unpleasant odors and give rooms a fresh scent.